Corporate Culture

"We sent the email" isn’t a strategy.

By: Laura Published on: 09/01/2026

Data-driven internal communication that goes beyond - we sent the email - to measure understanding, action, trust, and ROI. Try using a structured communications assessment to set SMART goals and track real business impact.

Internal Commscollaborationefficiency Corporate Culturechange management

Less noise - more value | theme for 2026

By: Laura Published on: 01/01/2026

Clear, honest internal communication turns messy change into trust, focus, and better work. Investing in effective communications shows employees they’re valued, keeps them informed, and helps your best people stay and do their best work.

Women in leadershipInternal Commsefficiency Corporate Culturechange management

Making the next [best] decision

By: Laura Published on: 11/12/2025

Expense reduction top priority for 1/3 of leaders. Cutting comms budgets will backfire! Costing firms productivity, confusion, and attrition losses. The article warns of M&A failure to integrate, reorg turnover, and rollout disasters.

Women in leadershipInternal CommsCorporate Culturechange management

When you've messed things up

By: Laura Published on: 30/10/2025

Mistakes are fleeting; real leadership is owning errors, fixing them promptly, learning lessons, inviting team input, and growing with humility to build trust and resilience, not blame.

Women in leadershipacceptanceTaking RisksCorporate CultureMaking a difference